Intro to Loyalty Program

  • Updated

The Intro to Loyalty Program Flow activates the Loyalty Moment to welcome customers to your Loyalty program, helping you to highlight benefits and perks.

 


Key Notes


Setting Up Your Intro to Loyalty Program Flow

While we have complete set-up instructions for this Play below, the quickest and easiest way to get this set up is to have our team clone our Klaviyo template into your Klaviyo account! To request this, please reach out to your CSM or to our support team at support@stamped.io.

 

1. Set up a flow using the EarnAccountNew Stamped Klaviyo metric.

     a. Navigate to Flows > Create Flow > Build your own.

     b. Select a Trigger based on “Your Metrics” and choose Metric > “API” > EarnAccountNew.

 

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     c. Add a Profile filter to remove someone from the flow once an order is placed.

 

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     d. Add a trigger filter to ensure customers entering flow actually have points.

 

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     e. We recommend at least 3 emails for this flow, with a time delay of 3 days between each email.

 

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     f. We strongly recommend turning “Smart sending” off for each email in order to achieve best results.

 

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2. In each email, we recommend personalizing the messaging. Here are some suggestions:

     a. Pull the customer’s points balance into the email using the variable {{person|lookup:"stamped_rewards_points"|default:'0' }}. We recommend setting this up as a block at the top of the email

     b. Add in a Klaviyo product block to feature best-selling products

3. Check out suggested email content in our Examples library for inspiration.

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