The delay interval feature allows you to indicate a set number of days before review requests are sent to customers after an order is fulfilled or placed. You can set different delay intervals for each of your sequences, as well as for international or POS orders. Follow this guide to learn how!
Tip: To disable review requests for a specific order type, set its interval to 999 days. This applies to international and POS intervals.
In this guide
Local orders
By default, the delay interval is set to 14 days.
Next to the interval, you'll see a dropdown to choose whether the delay counts from when an order is fulfilled or when it's placed. Most stores use "after fulfillment" so the timer starts once the order ships, giving customers time to receive and use the product. Choose "after order placed" only if you want the countdown to begin at the moment of purchase (e.g. for digital or immediately-available products).
We recommend a 14-day timeframe, which accounts for shipping time and gives customers enough time to experience the product before submitting a review.
- Go to Settings → Customize → Reviews → Email Sequence
- Click Show All Settings under Interval
- Enter your number of days in the relevant Interval field
- Click Save
International orders
International shipping will usually take longer than local shipping due to customs clearance, delays, etc. We recommend using a longer delay interval for international orders to account for these differences. You can leave this blank if it does not apply.
- Go to Settings → Customize → Reviews → Email Sequence
- Click Show All Settings under Interval (International Orders)
- Enter your number of days in the relevant Interval field
- Click Save
Recommended: 21 days (to allow for longer international shipping and customs clearance).
Point-of-sale (POS) transactions
We recommend requesting an immediate review for POS in-person transactions, as customers are less likely to complete a review after physically leaving your store.
- Go to Settings → Customize → Reviews → Email Sequence
- Click Show All Settings under Interval (Point-of-sale)
- Enter your number of days in the relevant Interval field
- Click Save
Recommended: 0 days (send immediately after an in-person POS purchase).
Setting your preferred send time
We recommend setting the time between 10AM to 4PM, which is the period with the optimal conversion rate, but please feel free to experiment!
- Go to Settings → Customize → Reviews → Email Sequence
- Click Show All Settings
- Change the time under Preferred Send Time
- Click Save
Note: Time should be in the format of a 24-hour clock, HH:MM:SS (21:30:00)
Once saved, review requests will be sent at your chosen time, in the timezone shown above the field (e.g. GMT+09:00 Asia/Tokyo), rather than whenever the interval technically elapses.
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