You can choose to have your customer's points expire after a certain period of inactivity. This means that if a customer doesn't complete any points-earning activities or redeem any rewards, they will lose their accumulated points. You can indicate a first and last reminder timeline so that they are sent notifications about the upcoming expiry and encourage them to use their points!
Key notes
- Any points earning or points redemption event that occurs will reset the points expiry; this includes earning points for placing an order/writing a review/subscribing to a newsletter, or redeeming points for any purchase
- Manual adjustment of points and tier adjustments do not count as a points earning/redeeming event
In this guide
How to set up Points Expiry
- Navigate to the Earning Points page from the left navigation menu and scroll down to this section:
- Under Account inactivity period for points expiry, choose the number of days after which you would like points to expire
- Set your first reminder and last reminder
- Note that the Last Reminder needs to be set to less days than the First Reminder
- Remember to click on the Save button on the bottom right to save your settings.
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